Good or bad, this country has been seen and heard in 2023. I think because we live here we forget that in the capitals of the rich world, be it London, Washington, Beijing or Tokyo, this messy country at the tip of Africa doesn’t ping the radar much.

However, in a month’s time we will be in the middle of another one of those moments when the spotlight will be on us. The African Growth & Opportunity Act (Agoa) Forum, attended by representatives of the US government and African governments, is meeting in Johannesburg and there’s a risk we’re going to play it all wrong...

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