Long4Life, Brian Joffe’s holding company, wants to unbundle Sportsmans Warehouse and Outdoor Warehouse into a separate entity, in a move it hopes will enable its share price to better reflect the underlying value of assets and allow it to make more retail acquisitions. 

The company, which Joffe founded, has long traded at a discount to its underlying value. Joffe previously built Bidvest into one of SA’s largest conglomerates...

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