NEW YORK — Twitter is holding informal talks with several potential buyers after receiving interest from Salesforce.com, people familiar with the situation said.Twitter’s board met several weeks ago after hearing from Salesforce, said the people, who asked not to be named because the information is not public. Twitter then hired Goldman Sachs Group and Allen & Company to solicit other potential buyers, as well as Salesforce, the people said. Salesforce did not make a formal offer, according to the people.While there is no assurance an acquisition will happen, sale talks could accelerate into a deal in a matter of weeks, one of the people said. Twitter is also working with Goldman on options besides a full sale, like a divestiture of noncore assets, one of the other people said.Twitter’s stock has fallen after several quarters of slowing growth, putting it in play as a potential takeover target. The company is still attractive because of its data, user base and influence in politics,...
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