The Covid-19 pandemic has disrupted business activity globally, forcing many companies to permanently or temporarily bring down the shutters. But amid the uncertainty and economic turmoil the pandemic could fuel a new wave of innovation and opportunity. After all, history tells us that some of the most successful companies were built during recessions.

Take ride-hailing Uber and rental online marketplace Airbnb, which were both founded during the global economic crisis in 2009. The two platforms broke from the traditional structure in which businesses have a product to sell...

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