WATCH: How baby powder recall will hurt Tiger Brands

Tiger Brands has recalled a range of baby-powder products. Africa’s biggest listed food maker says the move is a precautionary measure, and comes after traces of asbestos were detected in test samples from a batch of pharmaceutical-grade talc powder that is used as raw material in the manufacturing process. Business Day TV spoke to Jeremy Sampson, MD of Brand Finance Africa, for a look at how the recall could impact Tiger Brands’s reputation.

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