African motor industry?
New budget car brand Prim8 debuts in Joburg this week
Mureza Auto Company is funded by backers in the UAE and has a joint venture with the Iran-based SAIPA Group
A new budget car brand is to make its South African debut at the Automechanika trade show at the Nasrec’s Expo Centre on Wednesday.
Known as Mureza Auto Company, the Isando-based company will use the expo to unveil its first model, a hatchback called the Prim8. Powered by a 1.5l petrol engine, the car will have a target price of between R180,000 and R200,000 and will be offered with a three-year warranty.