The Black Business Council (BBC) is hinging its revamped identity on President Cyril Ramaphosa’s promise of a "new dawn" for the country, but the organisation’s history suggests this might just be a farce. Just as Ramaphosa has seen, reclaiming credibility is a long process — and the BBC’s reputation has been battered. Newly elected president Sandile Zungu, the owner of Zungu Investments Company, admitted to Business Day on Wednesday that the council was in "tatters". Admitting it is the first step, but it remains to be seen whether Zungu and his team will be able to undo the damage of the past year. The BBC’s reputation took a dive following its dramatic break-up with Business Unity SA (Busa) in 2017, which saw the business organisation lose its seat on Nedlac. The two have long had a strained relationship but in 2017 it came to a head when they argued over key economic issues at Nedlac. Suddenly, the BBC had lost a crucial platform and its relevance continues to wane. Rekindle rel...

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