Pay-TV operator MultiChoice may be forced to change its business model to remain competitive as the Independent Communications Authority of SA (Icasa) drafts new rules to challenge its dominance. Icasa is set to introduce measures to open up the pay-TV industry, primarily doing away with exclusive programming, despite objections by MultiChoice, which has the lion’s share of that market in SA. The continent’s biggest pay-TV operator listed on the JSE in February and is now valued at R55bn, servicing about 14-million people across 50 countries in Africa.

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