Toronto — Canada Goose Holdings shares surged 40% in their trading debut on Thursday after the high-end parka manufacturer raised C$340m ($256m) in an initial public offering. The maker of C$900 parkas priced the offer above the marketing range on Wednesday, underscoring strong investor appetite for a brand that celebrities have made popular. By mid afternoon, the Toronto-listed shares were trading at C$22.30, compared with an IPO price of C$17.00, after opening at C$23.86. The benchmark Canadian stock index was up 0.5%. Founded in a small Toronto warehouse 60 years ago, Canada Goose was acquired by private equity firm Bain Capital in 2013. The company’s fur-laced jackets and hoods are sold in 36 countries around the world. The company sold 20-million shares at C$17.00 each after pitching them to investors at C$14 to C$16. Part of the proceeds of the IPO, which valued the company at about C$1.8bn, will go to paying down debt. Avenue Investment Management portfolio manager Bryden Tei...

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