If today’s university students really are the future of the country‚ then SA is soon going to be all about the individual. At least‚ that’s the finding of the most recent report on student spending habits‚ published on Tuesday by Student Village‚ based on responses of more than 3‚200 students countrywide. Brand "ME"‚ as the report calls it‚ says students mix and match various brands to bring out "their look". Students are also increasingly likely to pay for experiences and memories‚ rather than physical products. Male students spend about R300 more monthly on average than female students; female students spend more on contraception and clothing while boys spend more on alcohol. Online shopping has also taken off: one in three students say they shop online regularly‚ compared to just 3% of all South Africans. As in previous years‚ the average student spends more monthly than the average South African. This year‚ student spend increased slightly to R2‚714 from R2‚702 a year ago‚ which...

Subscribe now to unlock this article.

Support BusinessLIVE’s award-winning journalism for R129 per month (digital access only).

There’s never been a more important time to support independent journalism in SA. Our subscription packages now offer an ad-free experience for readers.

Cancel anytime.

Would you like to comment on this article?
Sign up (it's quick and free) or sign in now.

Speech Bubbles

Please read our Comment Policy before commenting.