Spotify faces rising competition in Africa
Rival Audiomack has won the hearts of many Africans by allowing those without a premium subscription to download songs and listen offline
09 May 2021 - 17:41
London — A company barely known in the US and Europe is the most successful online music platform in Africa — making it target No 1 in Spotify’s campaign to dominate the continent’s streaming market.
Audiomack won the hearts of many Africans by allowing those without a premium subscription to download songs and listen offline. The feature lets customers use minimal wireless data, a big draw as mobile signals on the continent are often patchier, and costlier, than in Europe or the US...
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