STREAMING PLATFORM
Fox deal to boost Cell C video suite
Cell C has clinched a deal with US firm Fox Networks Group that will add more video content to the mobile network operator’s entertainment platform. This week, Cell C entered the highly competitive video-streaming market through the launch of its video-streaming platform called "black". Its partnership with Fox Networks Group Europe & Africa will result in Fox Sports and National Geographic, among others, added to black’s content portfolio. The video-streaming platform will also be the first in SA to air FOX+, the new on-demand service from the Fox Networks Group. "Fox Networks Group is uniquely positioned in Africa to deliver a single bouquet of best-in-genre entertainment to our platform partners," said Adam Theiler, executive vice-president of Fox Networks Group Europe and Africa. Fox Networks Group "delivers brands that resonate" with fans, he said. According to Cell C, black gives customers a diverse suite of content including renting or buying the latest movies, on-demand view...
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