Consumers spent less money online during this year’s Black Friday, with the average basket size dropping 22% to R784.99 year on year, according to PayU SA, which tracked everything from the late-night shopping patterns and payment methods to basket size.

Black Friday, which is rooted in the US tradition and is one of the biggest shopping days of the year, has become a global phenomenon in recent years with consumers snapping up big discounts that retailers put up to boost sales...

BL Premium

This article is reserved for our subscribers.

A subscription helps you enjoy the best of our business content every day along with benefits such as articles from our international business news partners; ProfileData financial data; and digital access to the Sunday Times and Sunday Times Daily.

Already subscribed? Simply sign in below.

Questions or problems? Email or call 0860 52 52 00. Got a subscription voucher? Redeem it now