Chicago — Between 2009 and 2014, Walmart Marketplace’s business, in which outside merchants hawk everything from baby blankets to power tools, counted no more than six sellers, and was described by one expert as “in limbo”.

But what was treated as an afterthought for years has emerged as an important leg in the world’s biggest retailer’s long-term strategy to take on Amazon, which it is battling for advertising and e-commerce dollars...

Subscribe now to unlock this article.

Support BusinessLIVE’s award-winning journalism for R129 per month (digital access only).

There’s never been a more important time to support independent journalism in SA. Our subscription packages now offer an ad-free experience for readers.

Cancel anytime.

Would you like to comment on this article?
Sign up (it's quick and free) or sign in now.

Speech Bubbles

Please read our Comment Policy before commenting.