Vevey, Switzerland — Nestlé forecast modest organic sales growth this year and reported its weakest gain on record in 2017 on Thursday, giving fresh fuel to investor Daniel Loeb’s campaign to overhaul strategy at the world’s biggest food group. Shares in the maker of KitKat chocolate bars and Nescafé coffee hit a 10-month low after it said organic growth, which excludes acquisitions and currency moves, was only 2.4% in 2017, missing the lowest estimate of 2.6% in a Reuters poll of analysts. Nestlé and its rivals have been buying and selling brands to improve performance as sales slow due to a shift in consumer tastes towards healthier foods and independent labels. Loeb’s hedge fund Third Point took a $3.5bn Nestlé stake last year and has been pushing to speed up its transformation into a higher-growth, more-efficient health food company. "Work on costs usually kicks in faster than work on growth," CEO Mark Schneider said at Nestlé’s headquarters in Vevey, Switzerland, in part due to...

Subscribe now to unlock this article.

Support BusinessLIVE’s award-winning journalism for R129 per month (digital access only).

There’s never been a more important time to support independent journalism in SA. Our subscription packages now offer an ad-free experience for readers.

Cancel anytime.

Would you like to comment on this article?
Sign up (it's quick and free) or sign in now.

Speech Bubbles

Please read our Comment Policy before commenting.