What Brexiting Britain is reading ... it’s not what you think
A cleanfluencer’s book sold more than 160,000 copies in the first three days after release
If you’re wondering what Brexiting Britain is reading — and you’re probably not, because just the mention of the B word makes you want to nod off — it’s not what you think. Sure, there are burbling tomes by economists and forecasters and the odd novel, like Ali Smith’s Autumn, but the book that has broken the chart these past weeks is about cleaning your house.
Sophie Hinchliffe, aka “Mrs Hinch” is a “cleanfluencer” with 2.3-million Instagram followers. All gleamy teeth and tresses, she’s a hairdresser from Essex and she posts household tips and pictures of her laboratory-like home done out in 50 shades of grey and shroud-white. You could safely have a kidney removed on her kitchen table...
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