Money is the force behind cricket’s three big powers
Teams such as SA and West Indies struggle to compete with cash-flush India, England and Australia
Manchester — They may have had some slip-ups along the way, but it is perhaps no surprise that cricket’s three wealthiest nations — England, India and Australia — are in the semifinals of the World Cup.
The tournament, which will generate some £400m in broadcast revenues alone, is key in funding the International Cricket Council’s (ICC) work in developing the sport. Yet most of the money still finds its way to cricket’s richest countries.