MICHAEL FRIDJHON: Don’t judge a bottle by its price tag
How some local wines fare in a blind tasting and whether they hold up to their price
When it comes to quality wine, informed consumers often divide on a fault line, which has more to do with what they know about the producers than the actual taste of the wine. If the operation is run on what appears to be the vinous equivalent of the smell of an oil rag (the whiff of old wood perhaps?) then those who favour the underdog and think that “low cash resources = craft” automatically gravitate towards it.
Of course, those who hold that premium product doesn’t exist without a significant investment through the whole value chain — from soil preparation right up to the packaging — take an opposite view. They have in common more faith in the backstory than in the contents of the glass...
Would you like to comment on this article?
Sign up (it's quick and free) or sign in now.
Please read our Comment Policy before commenting.
Subscribe now to unlock this article.
Support BusinessLIVE’s award-winning journalism for R129 per month (digital access only).
There’s never been a more important time to support independent journalism in SA. Our subscription packages now offer an ad-free experience for readers.
Cancel anytime.
Questions? Email helpdesk@businesslive.co.za or call 0860 52 52 00. Got a subscription voucher? Redeem it now.