PROCESSED MEATS
Tiger prepares to reopen factories after listeriosis all-clear
Tiger Brands, the owner of Enterprise food products such as polony, viennas and Russians, has kept the factories closed in the aftermath of the listeriosis outbreak but on Tuesday said preparations for their reopening were "advanced". This follows health minister Aaron Motsoaledi’s announcement on Monday that the listeriosis outbreak is officially over. The announcement could see Tiger Brands make moves to restore lost credibility and reopen its production facilities in a bid to claw back market share. Following the outbreak of the deadly listeriosis in March 2017, Tiger Brands recalled ready-to-eat chilled processed meats and closed four meat-processing facilities. The recall and related costs amounted to R365m, according to the company. Brand perception Tiger Brands also incurred a loss of about R50m for every month of ceased operations. "We have not calculated any impact on brand perception," the company said on Tuesday. But following the government’s announcement, the company sa...
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