FAST-FOOD service franchisor Famous Brands has acquired a 51% stake in Mexican-concept restaurant Salsa Mexican Grill, marking its second swoop in the sector in a month.Salsa Mexican Grill has one store in Fourways in Johannesburg, with plans to open two others in Parkhurst and Bedfordview this year.The Salsa Mexican Grill concept was brought to the country from the US by businessmen George Nicolopoulos and Symeon Yiallouris.Four weeks ago, Famous Brands purchased KwaZulu-Natal-based Italian-concept restaurant Lupa Osteria. Famous Brands CEO Darren Hele said the acquisitions fitted in with “our strategy in terms of our bouquet of brands”.“The casual dining market is more premium by nature, it’s smaller in terms of size and reach. This is adding to and complementing our business, rather being a shift in focus. Our business primarily remains those mass-market brands,” he said.Anthony Clark, a small and mid-cap analyst at Vunani Securities, said: “They (Famous Brands) are rapidly movin...
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