The Covid-19 pandemic has disrupted consumers’ lives and battered their finances. Yet since lockdown level 5 began, smartphones and PCs have emerged as the new heart of the home, prompting a different kind of consumer behaviour.

Research house Growth from Knowledge (GfK), which piloted a consumer survey in 30 countries, including SA, says the majority of consumers now expect the crisis to continue for more than 18 months. And this will have consequences for how they purchase goods...

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