Gillette isn’t the best a man can get. That takes years of therapy, and if he’s lucky, the acquisition of humility and insight. It also isn’t the worst a man can get. But if you want to see many, many men making themselves painfully transparent, Gillette is a good place to start.

Before I go on, however, let me stress that I am not writing this to change minds. If you are someone who believes men have a harder time in the world than women, and that feminism is an attempt to subjugate men, perhaps because you read it in a Russia Today article on Facebook, then this will sound like whiny leftist snowflake propaganda. In my experience people like this enjoy getting angry about leftist snowflakes, so you’ll probably keep reading just to get those endorphins pumping, but if you choose to stop here, go with God and give my love to 1954. But if you’re still here, then let me ask you: do you understand why so many men are so angry about Gillette’s new advertisement? I asked Facebook and a few men told me that they’re sick of being tarred with the same brush as rapists and abusers. Which is weird, because I’ve now watched that ad a few times and I still can’t find the bit where it says that all men are rapists and abusers. Watch the Gillette video below: All I can se...

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