Corporate clients calling the tune
Corporate clients are becoming more demanding in their pursuit of customised executive education, says Lee-Anne Vasi of Nelson Mandela University Business School
Corporate clients are becoming more demanding in their pursuit of customised executive education, says Lee-Anne Vasi of Nelson Mandela University Business School.Where once companies were prepared to leave many of the teaching decisions to schools, "now they are very specific on what they want and how they want it", she says. "They come in knowing the kind of expertise they want the school to provide and may even specify which member of faculty they want to present it."With education budgets under pressure, clients want to know their money is spent wisely and cost-effectively, says Leon Mouton, head of the school’s executive education division. That’s why there is a shift away from open programmes, which offer general education to managers and executives from several companies, towards customised courses, which are company-specific.Open programmes have their advantages. According to market research for the FM, companies that use them say they offer students a broader view of the gen...
Would you like to comment on this article?
Sign up (it's quick and free) or sign in now.
Please read our Comment Policy before commenting.
Subscribe now to unlock this article.
Support BusinessLIVE’s award-winning journalism for R129 per month (digital access only).
There’s never been a more important time to support independent journalism in SA. Our subscription packages now offer an ad-free experience for readers.
Cancel anytime.
Questions? Email helpdesk@businesslive.co.za or call 0860 52 52 00. Got a subscription voucher? Redeem it now.