It’s not easy to kick old habits, and British American Tobacco (BAT) looks like it’s having a tough time convincing investors that its various alternatives to unhealthy cigarettes will keep profits blazing.

BAT’s traditional cigarette business crimped further in 2020 (by almost 5% in volume)...

Subscribe now to unlock this article.

Support BusinessLIVE’s award-winning journalism for R129 per month (digital access only).

There’s never been a more important time to support independent journalism in SA. Our subscription packages now offer an ad-free experience for readers.

Cancel anytime.

Would you like to comment on this article?
Sign up (it's quick and free) or sign in now.

Speech Bubbles

Please read our Comment Policy before commenting.