It’s not easy to kick old habits, and British American Tobacco (BAT) looks like it’s having a tough time convincing investors that its various alternatives to unhealthy cigarettes will keep profits blazing.

BAT’s traditional cigarette business crimped further in 2020 (by almost 5% in volume)...

BL Premium

This article is reserved for our subscribers.

A subscription helps you enjoy the best of our business content every day along with benefits such as exclusive Financial Times articles, ProfileData financial data, and digital access to the Sunday Times and Sunday Times Daily.

Already subscribed? Simply sign in below.



Questions or problems? Email helpdesk@businesslive.co.za or call 0860 52 52 00. Got a subscription voucher? Redeem it now