There is a beautiful scene in the TV series Ted Lasso — about an unlikely American college football coach who is brought in to turn around an underperforming English Premier League soccer team — where he finds himself in a high-stakes dart game against a detractor. He shares the famous Walt Whitman quote, “Be curious, not judgmental”, to illustrate that people often underestimate that which they don’t seek to understand. In that moment, as the penny drops, he goes on to score unexpected points and claims victory in the game.

After one month in the seat gaining insights into the unique strengths and challenges at Cell C, I can confidently say the opportunity exists to rewrite the story, notwithstanding its fair share of challenges and criticisms over the years. ..

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