Revamped Showmax anticipates African boom
MultiChoice is poised to cash in on new streaming opportunities
As video streaming begins to show signs of profitability in the medium term, MultiChoice is positioning Showmax to benefit from an expected boom in Africa to help it achieve a doubling of subscribers to 50-million in five years.
In April, MultiChoice entered into a joint venture with Comcast’s NBCUniversal and Sky to create a new Showmax platform. The business will be 70% owned by MultiChoice and 30% by NBCUniversal. The companies are revamping the platform, which will be relaunched in February...