The Big Read
Battle of the private labels
As consumers feel the economic pinch, South Africa's big retailers are scrambling to innovate with new products and value for money
The battle is on among fast-moving consumer goods (FMCG) retailers who sell private-label products to gain market share as the rising cost of living puts financial strain on consumers.
Shoprite, Pick n Pay, and Clicks all recently showed double-digit growth in sales of their private-label or own-brand products that range from snacks and condiments to detergents and over-the-counter medicines. ..
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