The frenzy surrounding Barbie has seen local cinema groups Nu Metro and Ster-Kinekor recording their highest attendance post-Covid.
The film, based on the popular doll created by American Ruth Handler, opened worldwide on July 21, raking tens of millions of dollars. ..
Would you like to comment on this article?
Sign up (it's quick and free) or sign in now.
Please read our Comment Policy before commenting.
Subscribe now to unlock this article.
Support BusinessLIVE’s award-winning journalism for R129 per month (digital access only).
There’s never been a more important time to support independent journalism in SA. Our subscription packages now offer an ad-free experience for readers.
Cancel anytime.
Questions? Email helpdesk@businesslive.co.za or call 0860 52 52 00. Got a subscription voucher? Redeem it now.