Here we go again. In the next few weeks the planet will be flooded with books, articles, videos and images created by robots. If we thought the world being roused by ChatGPT was a rude awakening, we should prepare to be roughly tossed from our beds.

The world of generative artificial intelligence, the capacity of software to create new content, was shaken up this week as Google, Microsoft, OpenAI and China’s Baidu all unveiled the next generation of capabilities...

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