Online sales may drain wine lake
‘Lockdown has changed the minds of many who were hesitant to do everyday shopping online’
14 February 2021 - 00:08
The beleaguered wine industry, pummelled by lockdown restrictions on restaurants and tourism and on-off prohibition of alcohol sales, has been given a lifeline by digital sales and marketing.
However, it remains a case of the glass being half empty as the industry wrestles with the nature of its product, which is at its heart entirely sensory...
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