Africa’s brands face losing billions in value as Covid-19 wreaks havoc on the continent’s economies and on consumer buying power, according to an assessment by ...

SPONSORED | Brand SA recently launched its 'Play Your Part' challenge online

When the scale tips and all attempts at remedying the relationship have failed, it’s time to walk away

SPONSORED | Learners are showing their active citizenry online to win R50,000 in prizes for their school

Radio integrated platforms to strengthen community reach and research shows that listenership increased globally

The Pan African Media Research Organisation celebrates its 21st anniversary this year

Rethinking teaching at a time of a pandemic: how advertising schools are adapting their teaching methods, and even content, to prepare their students better ...

Loeries Creative Week plans to bring the best in global learnings to everyone in the region

Radio took the lead as medium of choice for new telecoms sector commercials in September, brand intelligence agency Ornico says

Worldwide, consumers are demanding purpose over profit

Constrained consumers versus insulated spenders: the pandemic is driving change in the way products will be consumed from now on

The 2020 FM AdFocus Awards shortlist features 29 agencies this year competing across 10 categories. Jury chair Tumi Rabanye says

Despite a rapidly changing environment, marketers need to stick to the fundamentals

Radio has an opportunity to grow beyond its traditional scope and incorporate emerging platforms into its content and advertising mix

Before Covid-19 hit, there was a 78% probability of ads having an impact on sales, a Kantar study says. During the pandemic, that dropped marginally to 74%, ...

Advertising spend on e-commerce platforms is set to rise sharply this year despite the global recession — reaching a total of $58.5bn