Articles on the youth market by HDI’s Bongani Chinkanda will be available in the run-up to this year’s Sunday Times Gen Next on August 21
No amount of marketing can fix what is broken in a brand
The brand communication industry has been charged with coming up with proactive ideas to help alleviate critical problems facing society as the Covid-19 ...
SPONSORED | The media industry, digital in particular, is facing a tremendous growth period right now
As consumers adjust their lifestyle habits in light of the threat of Covid-19, their media habits will also change; creating very real consequences for the ...
Don’t motivate customers to choose your brand. Instead, create conditions that will motivate them to use it
SPONSORED | Joe Public Connect wins Best Contribution to Transformation and Top Digital Youngster awards
The campaign most awarded for creativity in the World Advertising Research Center’s top Creative 100 ranking in the past year was Burger King’s ‘The Whopper ...
The regional head of Ogilvy says the advertising industry has already learnt to live with a tough economy, but the coronavirus takes everyone into perilous new ...
Full-service creative agency FoxP2, part of Dentsu Aegis Network, has promoted its Joburg founder and creative partner, Grant Jacobsen, to group MD
SPONSORED | Everyone’s talking about it, even Kentucky
There is a strong likelihood that air mobility will be a factor in the future, reports futurist Dion Chang
Telecoms operators could compete effectively with big tech in the space of people-based, data-driven targeted marketing
A majority of executives — local and global — say they could have safeguarded their company’s reputation better by acting sooner when crisis hit
Advertising spend across Africa in 2020 is expected to rise 5.6% to $6.9bn, reversing a 1.5% dip last year
SPONSORED | Marketing services agency celebrates wins
Creatives should be using their problem-solving abilities to create work that does good
Brands today have an obligation to align themselves to a purpose – it’s what consumers demand of the brands they choose to engage with