In April 1992 Britain’s most read newspaper, The Sun, hit its readers with a vivid front page on election day. Across a photograph of Labour leader and electoral favourite Neil Kinnock, placed in a light bulb, ran the headline: “If Kinnock wins today will the last person to leave Britain please turn out the lights.”

Against the odds the Conservatives under John Major won, and Kinnock bitterly denounced the use of such “misinformation and disinformation”. Today no newspaper here or anywhere has such sway — it is more likely that Russian hackers and bots weaponising social media could tip an election in many places, even our own in 2024.  ..

Subscribe now to unlock this article.

Support BusinessLIVE’s award-winning journalism for R129 per month (digital access only).

There’s never been a more important time to support independent journalism in SA. Our subscription packages now offer an ad-free experience for readers.

Cancel anytime.

Would you like to comment on this article?
Sign up (it's quick and free) or sign in now.

Speech Bubbles

Please read our Comment Policy before commenting.