Brands need to entice users to volunteer their attention by truly understanding the consumer and giving them the best experience
Take on the challenge of realising corporate citizenship, and engage with experts who have assumed an active role in ensuring that the consumer is heard
The Redzone chats to Kgaugelo Maphai, managing director of The MediaShop Johannesburg, on the agency becoming an Integrated Marketing Agency.
The Redzone chats to Kgaugelo Maphai, Managing Director of The MediaShop Johannesburg, on the agency becoming an Integrated Marketing Agency
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Published by Arena Holdings and distributed with the Financial Mail on the last Thursday of every month except December and January.
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