SEDA’s Colin Leshou on SME marketing essentials
18 March 2020 - 11:00
Colin Leshou, provincial manager for Gauteng province at SEDA, answered the below questions at the Standard Bank SME Summit:
- What are the key marketing essentials for SME growth this year?
- What are some of the new marketing channels SMEs need to look out for this year?
- Why do you think face-to-face marketing is still important?