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SEDA’s Colin Leshou on SME marketing essentials

18 March 2020 - 11:00
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Colin Leshou, provincial manager for Gauteng province at SEDA, answered the below questions at the Standard Bank SME Summit:

  1. What are the key marketing essentials for SME growth this year?
  2. What are some of the new marketing channels SMEs need to look out for this year?
  3. Why do you think face-to-face marketing is still important?

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