WATCH: SA’s favourite ads from 1984–2018
A list of SA’s favourite commercials over time shows that the more emotionally engaging the ad, the more memorable it becomes, making the brand more easily recalled and likely to be chosen
A powerful television commercial that delves into the imagination of a child and features his toy car has been named as the most-loved SA television commercial ever.
Sasol’s famous "Glug Glug" commercial showing the performance of Sasol fuel through innocent eyes tops the list of the most-liked TV ads of the past 35 years. The list is compiled by research and data agency Kantar...