Small agencies offer big benefits
Compact businesses present agility and a more personal service, and AI is a boost to their output
A new generation of independent, locally owned communication agencies is rapidly rewriting the rules of the game as brands increasingly look for more personal attention, quicker work turnaround times and added value that goes beyond rigid time sheets.
Retroviral, which counts among its clients the feminine hygiene brand Lil-Lets, Blue Ribbon bread and Ryobi power tools, says its success can be attributed to an “unwavering obsession with client finance”...
Would you like to comment on this article?
Sign up (it's quick and free) or sign in now.
Please read our Comment Policy before commenting.