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Women in advertising: ceiling cracked, not broken
Women tend to dominate in operational and relationship-based positions such as account and project management, progressing to MD level — but from there few make it to the top table and the current crop of old boys is much more closed to giving them entry than before
03 June 2021 - 05:00
The 25th birthday of a 90% women-owned advertising agency provides an opportunity to ask how cracked the glass ceiling is in a traditionally male-dominated sector, and if the old boy network still exists. New research suggests gender parity is largely being achieved, but still not at the highest industry levels.
According to a survey by SheSays, a global network for women in the ad industry, there are more women than male MDs, but many more male creative directors...
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