If you think going to the ballet is all tutus and taffeta, nutcrackers and dying swans; if you feel you will die from an overstretched yawn, then #BiteSizeBallet is waiting for you.
#BiteSizeBallet is a refreshing new piece of work from advertising agency, TBWA, to promote Joburg Ballet. It’s good old advertising because in its basic form, #BiteSizeBallet is product demonstration, but it also leaps over the barriers of traditional advertising as work that is content, entertainment, art, film and social commentary all at once.