×

We've got news for you.

Register on BusinessLIVE at no cost to receive newsletters, read exclusive articles & more.
Register now

Despite the economic difficulties of the past two years, brands are now rebalancing their marketing efforts after widespread pullbacks in 2020, especially with respect to traditional mass-reach channels.

 That is the encouraging takeout from the newly released 2022 “Global Annual Marketing Report” compiled by information, data and market measurement firm Nielsen...

This article is free to read if you register or sign in.

If you have already registered or subscribed, please sign in to continue.



Questions or problems? Email helpdesk@businesslive.co.za or call 0860 52 52 00.