Picture: UNSPLASH/HEADWAY
Picture: UNSPLASH/HEADWAY

Over the past four months, FM Redzone has tapped into the minds of some of SA’s finest marketers about marketing in a “new normal”.

We’ve looked at how strategies have changed and what’s been required to pivot with success. As we all know, there is now a lot on the line for chief marketing officers (CMOs), and what the future holds is the next big question.

What 2020 has taught us is that change needs to be embraced, and how we adapt needs to be faster than ever. New marketing challenges have come to the fore, and new plans have been developed. So, what does this future look like for marketers? How do we strategise correctly in the short term? Do long-term strategies even exist any more?  

Join Arye Kellman (TILT CMO), Danni Dixon (Dimension Data consulting CMO), Avik Sarkar (Kellogg’s SA MD) and Neo Makhele (Ogilvy SA chief strategy officer) as they answer some of these questions. 

Date: Tuesday, October 6 2020
Time: 9am

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