×

We've got news for you.

Register on BusinessLIVE at no cost to receive newsletters, read exclusive articles & more.
Register now

If you banked with the blue bank 53 years ago, the advertising payoff line was "You can bank on the Standard". In 1982 that changed to "There’s a bank that understands".

Then, recognising political change was in the air and just three years before the advent of democracy, the institution was "Looking ahead so you’re not left behind". Two years later customers were told "With us you can go so much further". Seven years later Standard Bank changed the line to one that became part of the country’s lexicon: "Simpler. Better. Faster."..

BL Premium

This article is reserved for our subscribers.

A subscription helps you enjoy the best of our business content every day along with benefits such as articles from our international business news partners; ProfileData financial data; and digital access to the Sunday Times and Sunday Times Daily.

Already subscribed? Simply sign in below.



Questions or problems? Email helpdesk@businesslive.co.za or call 0860 52 52 00. Got a subscription voucher? Redeem it now

Would you like to comment on this article?
Register (it's quick and free) or sign in now.

Speech Bubbles

Please read our Comment Policy before commenting.

Commenting is subject to our house rules.