A deeper look into how media owners, agencies and brands energise our biggest asset – South Africa was discussed during a recent Future of Media digitised event, in collaboration with Vodacom, EziAds, Everlytic, Proudly SA, The Media Shop and WAN-IFRA and hosted by Siya Sangweni, brand manager of CliffCentral.com.
Sangweni started the conversation with some proudly South African accomplishments. Reminding us about Zozibini Tunzi being crowned as Miss Universe, the Ndlovu Youth Choir making it into the final rounds of America’s Got Talent and an act of kindness that made news headlines about a petrol attendant who paid for a woman’s fuel who forgot her credit card and risked being stranded in a dangerous part of town...
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