Nedbank IMC Conference takes marketing to the next level
The IMC Conference 2020 promised to provide insights on how marketing can become front and centre in the world of business and is assuring that the industry is promoted to young black talent
21 November 2019 - 10:56
The Nedbank Integrated Marketing Conference (IMC) 2020 – in association with the Marketing Association of SA and endorsed by the Interactive Advertising Bureau (IAB) – is taking place on the 19 March next year, with a specific focus on ensuring that marketing is given the gravitas it deserves.
It’s a challenging task, with marketers facing the fact that 800-million people are reported to have installed ad blockers on their devices, while advertising has been rated below politics as a trustworthy profession, this according to closing speaker, advertising veteran, speaker and author, Patrick Collister. ..
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