The Promise Group has been voted by its clients as the leading agency in SA for its commitment to black economic empowerment and transformation in the 2017 Agency Scope review. It’s an accolade that means a great deal to the group, which sees transformation as a process towards a specific outcome, namely equality. Promise CEO James Moffatt believes that the essence of true transformation is giving priority to every person who has in the past lacked privilege and fair opportunity to succeed. "We must actively do all we can to address this situation and create opportunities for these individuals wherever possible," he says.
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