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Digital technology is evolving rapidly, outpacing the rate at which many organisations can adapt. For most, the central challenge of transforming their business is about enabling their workforce to take charge of new technology to enhance performance. At its heart, the promise of digital is that it enables organisations to use data better to drive every element of the business, from production to customer acquisition and engagement. To become data driven, organisations need to develop their employees’ skills so they can use data to create business value by making smarter decisions. In addition to data science and analytic skills, organisations need skills in areas such as artificial intelligence and user experience. Most organisations realise that their staff are far from ready for the digital world. An 18-country study from the Technical University of Munich and SAP found that 64% of respondents felt their company personnel did not possess the skills necessary for successful digita...

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