Putting focus on transformation
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AdFocus is SA’s largest brand communication review, distributed with Financial Mail and read by the top players in media, advertising and marketing. AdFocus prides itself on the content and research featured within each edition and this year is no different. With the Marketing, Advertising and Communications Code due to come into force in 2018, expecting the industry to change both in structure and in the way it does business, we find it crucial to get the thoughts from those who will be effected. Does everyone understand what this code means? How will this effect transformation in the agency or marketing strategy? How does the industry feel about the new rules and regulations? Please take 15 minutes to complete the survey. There are two: one for marketers and one for advertisers. As a thank you for giving us your time, all participants who complete the questionnaire will receive BusinessLIVE Premium access for 60 days. You’ll get all the top columnists from Tiso Blackstar’s busines...