The Ogilvy & Mather group is the leading SA agency in the 2016 global Gunn Report, the respected global index of creative excellence in advertising. The smaller, Cape Town-based independent FoxP2 is in second place and Net#work BBDO rounds off the top three. BBDO has won more awards than any other advertising group in the world, followed by McCann and Leo Burnett, which both have a strong local presence. SA has also moved up one place in the "most awarded countries in the world" ranking table, from 18 in 2015 to 17 in 2016. A total of 13 agencies contributed points for this ranking. The rest of the SA list includes Y&R SA in fourth place, followed by Black River FC, DDB SA, FCB and TBWA Hunt Lascaris. FoxP2 CEO Charl Thom says the table is an important accolade for any creative agency. "The commercial campaign results for our clients are the most important measure of our success, and this accolade also speaks to our competitiveness on a creative level and to our unwavering belief th...

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