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Managing Director: Glen Meier

Contact Tel: 
0861 199494

Email: info@boomtown.co.za

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We believe in the power of 3.

The power of 3 specialist divisions under one roof. So, we launched BOOM3 – our new way of doing business. BOOM3 is brand consulting and design, integrated brand communications, and digital marketing. But with an optimistic new vision. More in touch with consumers. More purposeful in communication. With people at the heart. And with digital at the core. Boom!

1 - Brand Consulting and Design:

We partner with businesses and their assets to develop, launch and maintain all aspects of distinctive, purpose-driven brands. You’ll find us compiling brand positioning and purpose strategies, and designing brand architectures and comprehensive corporate identities across various sectors, intended to engage with internal and external audiences. We position global brands in South Africa, South African brands in Africa, and our local brands in their communities. Boom!

2 - Integrated Brand Communications:

Everyone can look, but not everyone can see. As a lead creative agency for our brand partners, we use on-the-ground market immersion to create culturally-relevant, brand-led creative solutions that connect brands with hearts. At the same time, we ensure seamless integration of all aspects from above-the-line brand awareness, highly measurable engaging digital, and sales at the point-of-purchase through below-the-line campaigns. We do. We see. What others don’t. Because immersion in main market culture has been in Boomtown’s DNA since inception. Boom! Boom!

3 - Digital Marketing:

Operating in the rapidly developing digital economy means that we are constantly

immersing ourselves in new digital platforms, innovation and media opportunities,

providing the most current research and insights that drive value for a new generation of brands, consumers and business models alike.

We harness the full potential of digital across paid, owned, social and earned digital media creating omni-channel solutions that get brands in front of the right audiences, with the right messages and compelling calls to action. And that leads to dialogues and conversions, and real measurable return on investment. Boom! Boom! Boom!

Founded in 1994 by the sale of 2 cows. Pioneered and grown out of the Eastern Cape. Boomtown has grown its footprint nationally and on the continent. Making a mark, building iconic brands, and connecting with the hearts of South African consumers in unparalleled ways. And, now, it’s beating a new drum. BOOM3.