Redzone Channel

Santam’s Gerald van Wyk on SME marketing essentials

18 March 2020 - 11:45

Gerald van Wyk, executive head: market development at Santam, answered our questions at the Standard Bank SME Summit:

  • What are the key marketing essentials for SME growth this year?
  • What are some of the new marketing channels SMEs need to look out for this year?
  • Why is face-to-face marketing still important?

Gerald Van Wyk, Executive Head Market Development at Santam answered the below questions at the Standard Bank SME Summit:

Standard Bank’s Cleo Zwane on SME marketing

Cleo Zwane, Senior Manager Retail Marketing Business Segment at Standard Bank spoke to us at the Standard Bank SME Summit
Redzone Channel
7 months ago

SEDA’s Colin Leshou on SME marketing essentials

Colin Leshou, Provincial Manager Gauteng Province at SEDA spoke to us at the Standard Bank SME Summit
Redzone Channel
7 months ago

Would you like to comment on this article or view other readers' comments?
Register (it’s quick and free) or sign in now.

Speech Bubbles

Please read our Comment Policy before commenting.

Most read

1.
Conrad Travis David: How social media platforms ...
Redzone Channel
2.
The power of radio in a time of crisis
Redzone Channel

Published by Arena Holdings and distributed with the Financial Mail on the last Thursday of every month except December and January.