WhatsApp and Facebook have become vital tools in the kasi economy — and TikTok is not far behind
Having a narrative – a story that explains why a brand exists and how it is guided by a purpose – is becoming progressively important in an over-crowded marketplace
Shaun Strydom, MD of BOUNCEInc Sub-Saharan Africa, chats to us about how the brand has developed in South Africa.
Shaun Strydom, MD of BOUNCEInc Sub-Saharan Africa chats to us about how the brand has developed in SA
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Published by Arena Holdings and distributed with the Financial Mail on the last Thursday of every month except December and January.
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